My Story, our story

Newsletter 11: I’ll have what she’s having!

Happy Women’s Month

One of the things I have come to truly enjoy with our business is the satisfaction of seeing a customer who is satisfied and content with their purchase. Whether this is something they buy for themselves or a gift for a friend; their look of contentment and satisfaction is priceless.  For some it is immediate, they see something and they KNOW they or their friend will love and enjoy – and they WANT IT!

For others (esp. men buying gifts for ladies) it is more of a negotiated process – where we give guidance on what colours, styles, length etc will work.  With gifts, we often will go into photo archives to see what the friend in question looks like or what colours they wear often.  Regardless of how we arrive at it, that look of satisfaction and contentment is heartwarming. We know we have provided a custom solution that will work to compliment their wardrobe, facial features, body shape, height etc.  In these instances we know they will call again, bring some more friends and attract others just by wearing it.

S\’nenhlanhla (left) wears an earth-tone ball necklace with ball earrings and Nandipha (right) in metallic green/olive single strand beaded necklace and stud earrings. Each of them with a look personalized just for them.

On the other side of this will be someone who has observed all the individual attention at a distance, seen how well the accessories matched the person and will ask if they can have the same item of jewellery. Needless to say, the fit is usually not as great and disappointment or faking it follows. Disappointment is far easier to deal with – as it allows one to quickly assess the person and make suggestions – repeating the above process.  Faking it however says, \”I can\’t be bothered looking for what works for me personally, I\’ll have what they\’re having!!\” This is never a good idea and it rarely works out well – believe me I have been there too…

Just as every person is unique, each of our jewellery and craft items are uniquely handcrafted.  The colours, styles and textures are a treasure trove waiting for those who are willing to explore and discover them.  Seasonal colours, varying sizes/lengths, different textures.  This Women\’s Month will you come along with us on a journey to explore what works – just for you? Visit our store at the Neighbourgoods Marketour websiteFacebook or Instagrampages and tell us which is YOUR absolute favourite item. There is one just for you.

Happy Women\’s Month!

Till next month,

Nomaswazi Tinus
Founder & Director
African Mamas Crafts

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